It is not everyday a Business and Brand gets to head into its 21st year of trading but Vibrant Concepts reached this milestone with excitement last year. In May 2022, Vibrant Concepts celebrated over 20 years of helping people \u201cenhance their natural beauty with colour and style\u201d with some of their clients, colleagues and special people that have been part of the VC story since the beginning. They also remembered their \u201cVC Angels\u201d who are still watching over them today.<\/p>\n\n\n\n
Vibrant Concepts started when Sam decided to combine her fashion and cosmetic experience with her love of helping people feel fabulous. Her motivation in the very beginning was to have a \u201cjob\u201d that would allow her to also pursue her \u201cother\u201d life passion \u2013 being a \u201chands on\u201d Mum to her two children \u2013 Daughter, Jordan who was 8 years old at the time and Son, Max who was 5 years old.<\/p>\n\n\n\n
Fast forward 20 years and her passions have become a successful Style & Image Company \u2013 Vibrant Concepts Aust Pty Ltd operating nationally from the Central Coast with unique styling systems that ensure individuals and companies \u201cbring out their best with confidence\u201d.<\/p>\n\n\n\n
In this article we wanted to help Sam and Jordi celebrate and also give our readers a behind the scenes look at their company and what motivates and inspires them.<\/p>\n\n\n\n
Sam<\/strong><\/p>\n\n\n\n You\u2019ve written about your mum being super stylish and creative, you obviously come from a creative family. Was your creative flair always directed towards fashion\/styling?<\/strong> In my teens and young adult life I was always intrigued with fashion, colour and style, I use to admire people who \u201chad it together\u201d. My Mum taught me how to sew and we used to love to adapt the latest overseas trends to something that would suit us and we could afford. Back in the early 80\u2019s there wasn\u2019t a lot of chain stores that embraced fashion at affordable prices so Mum and I would make our own clothes. I loved fashion, colour, art, sewing and creating but what I learnt later in my career is I loved helping people feel good about themselves just as much.<\/p>\n\n\n\n In my private life I also love styling my home and creating spaces that are filled with beauty and love. I am quite sentimental so many pieces in my home have been upcycled from family heirlooms, pieces I have found when travelling or been given as presents from loved ones. I adopt the same philosophy to my home as I do to my personal styling and that is the quote, \u201cHave nothing in your home that you do not know to be useful, or believe to be beautiful.\u201d \u2013 William Morris.<\/p>\n\n\n\n Out of all the jobs you\u2019ve done in your stellar 35 year career, what was the one that left you breathless with excitement? I was treated like an A\u2013class celebrity where I had my hair cut, coloured and styled at a salon that catered for the likes of Julia Roberts. I dined at The Wolseley in Mayfair with the CEO of Westfield and International film crew and advertising team that had worked with the likes of Martin Scorsese. My makeup artist for the filming had even toured with George Michael as his makeup artist!<\/p>\n\n\n\n This girl from Oz was living a career dream and to be honest, I actually found I had a love for working in front of the camera when surrounded by such talented professionals.<\/p>\n\n\n\n Then to add to this honour and career highlight, when Gok toured Australia later that year I was the only Stylist allowed on stage with him, where he personally endorsed my styling skills to the audience \u2013 real life pinch me moments!<\/p>\n\n\n\n What\u2019s your favourite piece of clothing? Why? How long have you had it? Which celebrity client left the biggest impact on you and why? A rainy Sunday at home, lounging around \u2013 what is Sam wearing? Jord<\/strong><\/p>\n\n\n\n Coming from a creative family and having fashion all around you, were there any other career paths that sparked your interest before you went into styling? You are such a grounded, down to earth, ocean loving, Ute driving, gypsy \u2013 what is the attraction to styling considering the contrast from \u2018weekend Jordi\u2019?<\/strong> What\u2019s your favourite piece of clothing? Why? How long have you had it? They were the first pair of shoes I ever bought myself at 14 years old, they were $300 back then and I remember saving a portion of my hair dressing money (the other half went to a car) to buy these incredible boots! I still remember, Dad drove me to the Rock Shop in Newcastle one day while Mum was working and as soon as I walked in I saw them and fell in love!! I wore them with EVERYTHING, year round!! They never came off and that is when the boot obsession began.<\/p>\n\n\n\n What drew you to working with your mum over other stylists or being out on your own? I praise someone when you can see their personality shining through, you can see their soul in their style, that they are confident in who they are and that is why I choose everyday to style with Mum and VC because its not about money and fashion, it\u2019s about confidence and personal style.<\/p>\n\n\n\n What advice would you give to someone who has a love and natural flair for fashion that would like to start a career in styling? If you want to feel good about yourself, increase your confidence and help your soul come alive, book a session with this fabulous style duo. For more information, visit www.vibrantconcepts.com.au<\/a> It will change your life!<\/p>\n","protected":false},"excerpt":{"rendered":" It is not everyday a Business and Brand gets to head into its 21st year of trading but Vibrant Concepts reached this milestone with excitement last year. In May 2022,…<\/p>\n","protected":false},"author":1,"featured_media":4101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_lmt_disableupdate":"","_lmt_disable":"","sync_status":"none","episode_type":"audio","audio_file":"","castos_file_data":"","podmotor_file_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","footnotes":""},"categories":[182],"tags":[116,47],"series":[170],"class_list":["post-4100","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion","tag-article","tag-sam-jordi-woods","series-on-the-coast-families"],"episode_featured_image":"https:\/\/onthecoastpublications.com.au\/onthecoastfamilies\/wp-content\/uploads\/sites\/2\/2023\/03\/vibrant-300822-071.jpg","episode_player_image":"https:\/\/onthecoastpublications.com.au\/onthecoastfamilies\/wp-content\/plugins\/seriously-simple-podcasting\/assets\/images\/no-album-art.png","download_link":"","player_link":"","audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":{"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"","label":"Spotify","class":"spotify","icon":"spotify.png"}},"rssFeedUrl":"https:\/\/onthecoastpublications.com.au\/onthecoastfamilies\/feed\/podcast\/on-the-coast-families","embedCode":"
Absolutely, I am told that even from a very young age I liked to have my hair ribbons match my dress! Very different to Jordi\u2019s style I have to say!<\/p>\n\n\n\n
<\/strong>In 2011, I auditioned and was selected by Westfield and their advertising agency at the time to be the only Stylist in Australia that they flew to London for 3 days to work on set and film a TV Commercial with London Celebrity Stylist \u2013 Gok Wan!<\/p>\n\n\n\n
<\/strong>An animal print faux fur coat. It is over 10 years old and was an extravagant purchase at the time. I was hosting a red carpet event and the outfit I was having custom made ended up being a disaster. Therefore, at the last minute I had to find an outfit. I found a stunning lace and animal print silky, slip dress however, I would freeze in it without a coat hence, I had to purchase the matching animal print coat. Over the past decade I have worn this coat to many events and branding photo shoots, in fact I still wear it today! Proof that when you make a purchase that is in your correct style, colour and shape even if it is expensive at the time, it will soon become a \u201cbargain buy\u201d when you divide the cost by how many times it has been worn.<\/p>\n\n\n\n
<\/strong>NBN\u2019s Natasha Beysdorf was one of my favourite celebrities to work with. Why? Firstly, she is a lovely human and secondly she respected my talents, ideas and entrusted me with her style when I had to dress her for certain events. There is nothing better than when a client lets you \u201cdo your thing\u201d as this allows you to really be creative and authentic in your work. As a Stylist and a creative soul who really cares about getting the best result for everyone, this means the world.<\/p>\n\n\n\n
<\/strong>Hahaha if I know I am not going out the front door at all and no one is coming over; loose linen pants, animal print slides and a tank top (with no bra) \u2013 all in my energy colours of course!<\/p>\n\n\n\n
<\/strong>It\u2019s funny, I was never one of those kids who \u201cwanted to be this or do that\u201d when I grew up\u2026 I got my first casual job in a hair salon when I was 13 years old and when it came to the end of year 10, I didn\u2019t know what I want to do with my future, but I knew I didn\u2019t want to stay at school. At the time Sam was in need of an assistant and I was in need of work; the reason I chose to assist in the family business opposed to any other P.A role was I loved how VC helped people feel confident and I wanted to be apart of that. Never in my wildest dreams did I think I would be where I am today, achieving what I have, almost 15 years on.<\/p>\n\n\n\n
Haha I love this! For me, true personal style is embracing who you are, figuring out your \u201cstyle words\u201d and then showing the world what is within by styling the outside. Even though a lot of people see a huge contrast, for me it just feels like second nature. I have always loved wearing \u201cfashion\u201d and playing in the mud at the same time; so for me it\u2019s the synergy of my soul, without one the other feels out of balance. I want clients to feel this way too! I don\u2019t want someone to think they have to look a certain way because of societal standards if that doesn\u2019t align with their soul. I want to help a client figure out what ignites their soul and style them so they feel comfortable, confident, stylish but staying true to themselves!<\/p>\n\n\n\n
<\/strong>Ooooh I have a stunning wardrobe that I have collected over the last decade and a half but I think my favourite piece (even though I don\u2019t wear them anymore) would have to be my cherry red Doc Martens. They are currently packed up in storage (scuffed, well worn with a multitude of stories in their soles) but I could never part with them and hope to maybe give them to my kids or a friend\u2018s kids one day.<\/p>\n\n\n\n
<\/strong>It\u2019s funny, if I wasn\u2019t styling with Mum and VC I actually don\u2019t think I would be styling at all. The reason I love working with Sam is the empire she has built and what VC stands for! The illusions of the fashion industry actually repulse me and the damage it causes is heart breaking but at VC it\u2019s all about enhancing natural beauty with colour and style so it sits really well with my personal ethos. I am not one to praise others about looking thin, young, rich, fashionable\u2026<\/p>\n\n\n\n
<\/strong>Be honest with yourself and ask yourself why you want to be a stylist? This will guide you into what sort of styling you are best suited for as there is a huge range of styling roles from personal styling, merchandising styling, photoshoot styling, TV styling and each one has their own driving factors. For me, it was about helping the individual feel confident and embrace their personality so for me to do merchandise styling 24\/7 that wouldn\u2019t be authentic to my soul\u2026 So figure out why you want to be a stylist and then work, work, work. Also, remember styling is about others, not you.<\/p>\n\n\n\nVibrant Concepts: 20 Years of Empowering the Central Coast Through Style<\/a><\/blockquote>